Advertising

LFC Communications, Inc., the in-house ad agency and member of the LFC Group of Companies, delivers specialized auction marketing solutions for all FRE.com auctions. Expertly directing each and every aspect of an auction campaign, the team of talented professionals provides;

• creative design and development
• media planning/buying
• signage coordination
• direct mail management
• publicity and media relations

Committed to creating effective, results-driven auction marketing campaigns to attract the largest audience of motivated buyers, LFC Communications, Inc. is a leader in this specialized marketing field.

Each piece of advertising material produced includes a unique URL with a media code, i.e., www.FRE.com/456B2. This specific URL sends the prospective buyer to the webpage for that specific auction on FRE.com, while our proprietary Media Tracking System logs it and delivers real-time results on ad response rate in relation to media cost. This valuable information assists the marketing team at LFC Communications, Inc. with delivering a cost-effective and successful auction marketing campaign.