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5-Acre Residential Development Land Parcel - Las Vegas, NV
This auction allowed bidders to compete in a transparent and convenient process, which confirmed that online auctions deliver the highest possible price in an accelerated sale.
Desert Oasis - Laughlin Ranch 3 - Bullhead City, AZ
The Freedom Realty Exchange auction campaign for Nationwide Homes, Inc. delivered a third successful auction for this inventory of homes. With two previously sold-out campaigns under their belts for this Arizona builder, the FRE Auction Marketing team produced another spectacular event with over 12,000 clicks to the website and over 220 registrants! Bidders competed throughout the campaign and at the end of the auction, all 12 homes were sold!
Marquee Michigan Avenue Parking Spaces - Chicago, IL
This unique event showcased the creative ways auctions can be used. Here, the auction process was utilized to distribute parking spaces to the highest bidding residents of the Marquee Michigan Avenue development in Chicago. The auction featured 240 spaces available ONLY to residents, and commanded an intense bidding war, with residents clamoring to claim the best parking spaces on offer. In a city where parking comes at a premium, the online auction proved the best - and fairest - way to dole out such a hot commodity.
Desert Oasis 4 - Bullhead City, AZ
The fourth and final auction event conducted for Nationwide Homes, Inc. proved, yet again, to be a complete success! The FRE auction marketing team produced a diverse and unique advertising campaign that brought over 200 registrants to the website and close to 15,000 clicks to the auction event.
Central Valley Auction - Citrus at Mossdale Landing - Lathrop, CA
A homebuilder was left with standing inventory of more than fifty single-family homes in three different community developments spread across hundreds of miles in Central California. With the housing slump in full effect in early 2008, time was of the essence in selling these homes. One hundred fifty bidders from across the country competed online for the homes, placing nearly 500 bids throughout the auction campaign. The flurry of bidding activity pushed the auction into "Last Call," FRE's patented feature that automatically extends the bid deadline as bidders continue to compete for the homes. Last Call® bidding continued for fourteen days. Using the database they had compiled over the 60-day campaign of more than 400 registered prospects, the FRE auction team also sold a few remaining units through post-auction sales.
Amelia RiverWalk - Fernandina Beach, Florida
FRE auctioned eight brand new estate homes, including a fully furnished model, in Amelia RiverWalk, a private gated community located in Fernandina Beach, just across the bridge from Amelia Island. All eight homes were successfully sold to Buyers from across the USA and Canada, during an exciting 15-day Last Call©.
Deer Creek at Whitefish, MT
The simple online auction format attracted hundreds of bidders from over 20 states across the nation as well as international bidders from 4 Canadian provinces. Everyone was able to bid from the comfort of their own home or office on 14 charming condos in the resort town of Whitefish, filled with picturesque views of the towering mountains, pristine lakes and an abundance of outdoor activities.
Parkside Village - San Jacinto, CA
In a time when most homes in the area are foreclosures, this auction was exciting because it offered people a chance to buy a brand-new home. The opportunity to buy a brand-new home at a fraction of its original price had hopeful buyers logging on to the website vying to make competitive bids.
The Refuge at Lake Havasu, AZ
In trying economic times, ready-to-build lots are a difficult product to pitch. Yet this is exactly what FRE did with these properties. The 18 home sites, set within an exclusive, gated community anchored by the premier Arnold Palmer Signature Golf Course, offered the opportunity to own a prime piece of "The River." Advertising in newspapers throughout North America, and maintaining a strong Internet advertising presence, FRE captured the attention of buyers in the United States and Canada. Interest was so great that the auction didn't end until 14 days of "Last Call" had passed.
The Abbott South End - Charlotte, NC
Interest was high when these novel "live and work" condos hit the online auction block. Located in Charlotte, NC, and tucked away in the heart of the South End Historic District, the Abbot South End was an ideal community to be auctioned. Nearly 6,000 clicks hit the campaign's site, with 115 registered to participate in bidding. With media coverage in The Charlotte Observer and targeted advertising throughout North Carolina and the wider U.S. market, this campaign proved that buyer interest could be found, even in the midst of a growing economic crisis.
Post-Auction Sale-Talking Rock Estates- Prescott, AZ
The online auction was for select builder inventory at Talking Rock, a 3,400 acre gated, master-planned golf-course community in Prescott, Arizona. The auction marketing campaign achieved great success in one of the country's toughest 2nd home markets, proving that FRE's auction platform is truly universal. The auction attracted buyers from all over the USA looking to own/build a vacation/permanent home in Arizona.
Hooray for Hollywood Post Auction- Holly Townhomes-Los Angeles CA
This was an extremely challenging auction campaign in that while actively conducting the auction, FRE had to step in to assist the builder, the receiver, the bank, and the bank’s legal counsel to get all the liens removed, finish construction, and secure the final Certificate of Occupancy from the City of Los Angeles.
Luxury Estate Property in Harbor Ridge - Newport Beach, CA
This auction was for a beautiful custom estate home in the guard-gated Harbor Ridge community of Newport Beach, CA. The auction brought in local as well as national buyers who were anxious to take advantage of this incredible opportunity.
A Piece of Paradise Auction - Castle Pines Village - Castle Rock, CO
This auction was for 5 Mediterranean-themed homes in Castle Pines Village. As described in the auction "Extraordinary natural beauty and a luxurious lifestyle blend seamlessly to provide each resident a unique opportunity for indulgence and self-expression." Also for auction were two prime homesites in the luxurious Castle Pines Village to build a dream home. A prestigious auction in Denver.
Newport Harbor Condos - Newport Beach, CA
This auction was for two luxury waterfront condominiums situated right on Newport Harbor, just a few blocks from one of Southern California's award-winning beaches. Both condos, one 2bd/2ba, the other a furnished 1bd/1.5ba, were newly remodeled and featured stylish finishes and magnificent views of the harbor.
Home with Golf Course and Ocean Views - San Clemente, CA
This auction was for a gorgeous new Tuscan-inspired luxury home in San Clemente, one of Southern California's most charming beach towns. This 4bd/3.5ba home boasted an attractive floorplan of 3,000 square feet, sublime Pacific Ocean views and extraordinary finishes.
Bank-Owned Homes in San Jose, CA
This auction concluded after a successful local marketing campaign in the San Jose, CA, area. After multiple days of online bidding in Last Call, these two bank-owned homes were sold and closed in less than 2 weeks.
Tenney Mountain Ski Resort - New Hampshire
The skillful and creative marketing of this operational ski resort resulted in a quick sale to a local landowner at a high price that surprised the owner of the ski resort.
Adelphia - Buildings and Development Land - PA, CT, AL, KY, WV, NY and CA
After the discovery of a few more residential and commercial buildings as well as land parcels in addition to those properties previously auction marketed by FRE, Adelphia contracted FRE to launch another online auction marketing campaign. Like its predecessor, this auction also garnered plenty of interest from international buyers and local buyers alike. The properties were sold individually after aggressive bidding that lasted 14 days.
Timberwest - Vancouver Island, British Columbia, Canada
This major Canadian landowner selected FRE to auction market stunning vistas, timber land and industrial docks on Vancouver Island. This auction included Capes Lake with over 12,000 acres of secluded forest, majestic waterfalls, serene lakes, commercial timber and unsurpassed views and Campbell River with a waterfront, concrete boat launch and wharf with adjoining docks, which was successfully sold.
Paso Robles and Wasco Lot Portfolio - CA
Known as the "Wine and Roses" event, this auction of 14 single-family homes in Wasco, CA, and new homes and home sites in Paso Robles, CA, received unbelievable attention with nearly 5,000 hits to the event page and 300 registrants. In a competitive bidding war, 40 bidders pushed the auction into two weeks of Last Call, a testament to the excitement generated through FRE's marketing campaign, which placed targeted ads in newspapers throughout California.
California Bank Portfolio
This bank ordered auction was for multiple assets throughout Northern California. Extensive exposure through in house marketing as well as cooperation from our broker partners, allowed us to drive over 5,000 unique hits to the auction website. This generated bidders from across the county which resulted in the sale of multiple assets for the bank.
Land Parcels - NV and CA
The County of Orange in the state of California chose FRE to auction several of their existing land parcels due to the convenience and proven results of our Online bidding format. The strategic targeted marketing campaign resulted in sales prices that were 95% above the seller's expected values.
Coca-Cola Property Portfolio - TX, AR and WI
With properties located throughout the heartland of America, Coca-Cola Enterprises boldly decided to sell this excess inventory via an auction and were very pleased with the results. The auction of each property brought varied bidding activity but the end results were all the same: a high bidder and another successful auction completed.
120 acres - Bankruptcy Sale - Chippewa County, Wisconsin
In this auction, a ± 120-acre commercial/industrial property with frontage on Hwy 53 and 17th Avenue in the Village of Lake Hallie, Wisconsin, was offered in 4 sections and successfully sold due to the combined efforts of our highly trained, professional staff and sophisticated Internet auction technology.
BANK-OWNED - Fully Entitled for up to 14 Condos - Pismo Beach, CA
This 0.6-acre parcel of PRIME development land is located in beautiful Pismo Beach, CA, and is situated just minutes away from the ocean. Fully entitled for 14 condominiums. FRE worked with the California bankruptcy court and conducted an online auction event that successfully sold this property 40% higher than the seller reserve price.
The Offices @ NuRiver Landing - Fort Lauderdale, FL
After an extensive advertising campaign of print, email, Internet, and direct mail, this online auction brought professionals from all fields of business interested in these waterfront office condos and resulted in successful sales.
Multi-Use Entitled Land - Broadwater County, MT
This auction campaign brought in prospects from all over the nation to take advantage of the beauty of Montana. With over 1,400 hits to the webpage, the auction was able to draw prospective bidders to take action.
+/- 89.83 Acre Vacant Land Parcel - Pixley, CA
FRE conducted a successful online auction for this +/-89-acre parcel of development land in Pixley, CA. FRE used a targeted local and regional marketing campaign to attract several interested buyers for this nondescript property.
Whispering Pines in Caughlin Ranch - Reno, NV
FRE conducted an online auction for 6 residential home sites and 1 open-space lot in one of Reno's most renowned master-planned communities, Caughlin Ranch. The marketing campaign was designed to attract maximum exposure and attention in a heavily saturated market.
Elk Meadows Ski Resort - +/-1,138 Acres - Beaver County, Utah
FRE's online auction campaign yielded several days of competitive bidding, increasing the final sales price by nearly 60% above the minimum bid. Less than a week after the notable online auction ended, the former Elk Meadows Ski Resort in Beaver County, Utah, closed escrow.
Retail/Office Complex with +/- 4 acres of Commercial Land in Weston, WI
With extensive marketing through billboards, print, PR, and email; this campaign brought more than 1,850 individuals to the auction web page and generated a tremendous amount of activity.
+/-1.25 Acre Parcel in Brunswick, GA
This auction was for a 1.25 acre retail development site in downtown Brunswick, GA. With over 1,000 unique visits to the auction website, FRE was able to bring the market to the table in an otherwise sluggish community.
Bank-Owned Properties in Central California
FRE worked with a local bank to orchestrate an online auction for two bank-owned land parcels in Paso Robles and Los Alamos, CA. The auction continued a growing trend in which community banks and other financial institutions chose FRE for the swift disposition of their real estate assets.
Bank-Owned Lake Front Development Land - Wolf Lake, MN
This extensive marketing campaign was able to draw more than 600 viewers to the auction and produced many registered bidders for this unique property.
Bankruptcy Auction +/-29.1 Acres in Spartanburg County, SC
FRE orchestrated a bankruptcy auction by Order of the Trustee for this +/-29.1-acre plot of land in Spartanburg, SC. The comprehensive auction marketing campaign brought in local bidders as well as regional investors who were eager to take advantage of this impressive property.
Commercial Parcels along I-10 on the Gulf Coast of Mississippi
FRE conducted an online auction for two commercial properties located directly off the I-10 Interstate in Diamondhead, MS. The targeted marketing campaign yielded immense local and regional interest.
Development Land in Anderson County, SC
FRE orchestrated this online auction for two large parcels of vacant development land in and around the city of Anderson, SC. The auction marketing campaign brought in interested buyers from across the region who sought to purchase this prime land in the beautiful natural surroundings of the Blue Ridge Mountains.
Montana Land Auction
FRE conducted this enormous online auction for 30 commercial properties located across the state of Montana. It was the largest online land auction in Montana's history, and drew almost 5,000 unique hits to the auction website, bringing in interested parties from across the country.
3,000 SF Professional Office Building in Los Banos, CA
FRE conducted an online auction campaign for this 3,000 SF office building in downtown Los Banos, CA, a mid-size city in central California. The auction continued FRE's proven history of successfully selling challenging properties throughout the country.
Bulk Sale of Bank-Owned Home Sites in Somersett, NV
The online auction was for the bulk sale of 8 bank-owned residential lots within the Somersett community of Reno, NV. The auction marketing campaign achieved great success in one of the country's toughest markets, proving that FRE's auction platform is truly universal.
Bank-Owned Property in Los Alamos, CA
This asset was one of the oldest assets that the bank was carrying on their books. By taking advantage of FRE's online auction platform, they were able to sell the asset and have it closed in less than 30 days.
Development Land in Warner Springs, CA
LFC conducted an online auction by order of the public administrator for a large parcel of land in Warner Springs, a small town near Temecula wine country in northern San Diego County, CA. LFC launched a targeted local and regional marketing and advertising campaign to sell this challenging, remote property.
Bank-Owned Properties in Iowa
FRE was selected by a bank in Iowa to conduct an online auction for 5 REO commercial properties in the Des Moines area. FRE marketed the properties, which ranged from a multi-tenant strip center to various retail pad sites, to local and regional buyers through a comprehensive advertising and public relations campaign.
Bank-Owned: 2.3-Acre Highway Commercial Land in the Village of Westfield, WI
A local bank contacted FRE to auction a one-of-a-kind commercial REO property consisting of a geodesic dome structure on ± 2.3 acres of land (zoned B-2 Highway Commercial) in the Village of Westfield, Marquette County, Wisconsin. As a result of FRE's targeted marketing campaign, the auction brought more than 2,500 individual viewers to the auction web page, 21 registered prospects to the property profile page, and several qualified bidders who competed for the rights to own this unique commercial property.
KleinBank - Minnesota Portfolio
This auction was for a large portfolio of nearly 80 bank-owned commercial and residential properties located throughout the Twin Cities area of Minnesota. The REO auction was the first of it's kind in the state of Minnesota, and FRE's public relations efforts yielded substantial coverage in local and regional press, bringing in thousands of interested buyers over the course of the campaign.
Bank-Owned Property in Oregon
This auction consisted of two bank owned properties; a gardening center (nursery) near Portland and a large development parcel in Gilchrist. After extensive exposure and marketing efforts, the auction was able to bring in buyers from across the state satisfying the needs of the bank.
Bank-Owned +/-5.05 Acre Home Site in Danville, CA
This bank ordered auction concluded after going into Last Call. The bank had been trying to sell this asset for over a year before taking it to FRE's online auction where it was able to close in under 30 days.
Wisconsin & Florida Bank Portfolio
This bank ordered auction consisted of over 30 individual assets throughout Wisconsin and Florida. After thousands of visits to the auction website, FRE was able to bring strong buyers to the table for successful closings to meet the bank's deadline. This auction incorporated a full national advertising campaign bringing buyers from all over to participate in the auction.
Nationwide Lender-Owned Portfolio
This auction was launched on a nationwide scale and brought buyers from all over the country who were able to take advantage of these bank-owned assets.
+/-35,000 SF Warehouse in Oklahoma City, OK.
The launch of this auction brought on a wave of prospective buyers which translated into property tours and many interested parties. The auction was able to bring interested bidders to the table in an otherwise non-existent market.
Lakefront Land Parcels in Tuolumne County, CA
This lender ordered sale was for over 300 acres of lakefront development land in Tuolumne County. Prior to the auction, this property had little to no activity from buyers. By utilizing the FRE auction platform, multiple bidders placed bids on this challenging asset making the campaign a success.
Prime Development Land in San Jose, CA.
This auction of two parcels of land in San Jose, CA, concluded after an extensive local campaign. This auction resulted in more than 2,400 visits to the site and more than 40 registered bidders. The buyer was able to acquire these parcels after a successful, quick close.
6,200 SF Commercial Building along I-15 in Victorville, CA
This former Cask and Cleaver restaurant was taken to online auction with our partner at Grubb & Ellis. The asset had been on the market for over two years with little to no activity until the seller chose to utilize the online auction format. After successfully marketing the property, a strong buyer was determined and the property was closed for the seller.
Commercial Portfolio in MO, IA, and KS
In challenging markets such as Missouri, Iowa, and Kansas, this seller turned to the Freedom Realty Exchange to auction 3 commercial assets. Through extensive marketing and outreach, the auction was successful at driving almost 1,100 interested parties to the auction webpage by creating urgency.
Bank-Owned Mixed Use Building in Las Vegas
This bank ordered auction was for a +/- 23,000 SF mixed use commercial building located in Las Vegas, NV. This campaign brought in investors and users to take advantage of this incredible opportunity to own a new building near the Las Vegas airport.
Bank Owned Tennessee Portfolio
This bank-ordered auction featured commercial and residential properties in the Nashville area. This auction brought then entire market to the table. Through successful advertising and effective exposure, the auction drove over 2,000 unique prospects to the auction website.
Pacific Northwest Bank Portfolio
This bank ordered auction was made of 24 assets spread across Washington and Oregon. The portfolio consisted of commercial/retail buildings, restaurants, finished residential lots, and commercial development opportunities. An aggressive nationwide marketing campaign paved the way for a multitude of bidders closing transactions in as little as five days. This auction was able meet the banks requirement to sell the assets with a two week close.
Bank Owned Commercial Portfolio
An auction of REO property for a bank covering real estate in three states, New Mexico, California, Arizona.
Bank Owned Office Building
The success of this auction campaign was a direct result of the persistence of FRE’s highly trained operations and marketing staff. This ± 10,285 square foot former bank branch was auction-marketed aggressively for more than 6 months before the property was successfully sold.
Nevada Land Rush
The LFC Group of Companies was chosen by Morgan Stanley and their subsidiary, Nevada Land and Resource Company, to market and sell more than 2 million acres of undeveloped land located in Northern Nevada. LFC launched a worldwide marketing campaign with special emphasis on Europe and Asia. Auction sales seminars were held by LFC sales personnel in London, Hong Kong, Tokyo, Vancouver and various cities throughout the United States. The campaign produced over 25,000 inquiries from prospective buyers from every state in the United States and from over 34 other countries throughout the world. The auction day event produced over 2,000 sealed bids with almost all of the offered parcels going under agreement. Approximately 3 months after the sale, the remainder of the property was sold in bulk to a Canadian investment company.
Former Kroger Logistic/Distribution Facility in CO
This seller selected FRE to auction market a ± 253,000 square foot former Kroger logistics facility in Colorado City, Colorado. A comprehensive local and national marketing campaign generated 1,119 page views and 29 qualified prospects; and at the end of the 45-day online auction, a winning bidder was declared and escrow closed in about 2 weeks.
Red Hawk Estates Finished Lots
In this bank-ordered auction, 44 finished residential lots within the 50-lot Red Hawk Estates subdivision in Fresno County, California, were offered for sale and successfully sold due to the combined efforts of FRE’s highly trained, professional staff and sophisticated Internet auction technology.
Bank Owned Loft and CPD Development Site
FRE auctioned a ± 43-acre planned development site and a ± 2,202 square foot loft-style residential condominium in Akron, Ohio, on behalf of a well-known bank. Consistent targeted marketing and an aggressive post-auction campaign yielded immense local interest and ultimately a successful outcome.
South Carolina Bank Portfolio
This bank-owned portfolio consisted of commercial condominiums as well as residential and commercial development land located in Jasper and Beaufort County, South Carolina. Even though local commercial and residential markets were depressed, FRE’s targeted marketing campaign brought quite a few qualified prospects to the website, which resulted in another successful auction.
Bank Owned North Hollywood Development Site
The online auction was for a ± 4.16-acre infill site (with no entitlements) of which ± 1.92 acres were actually developable due to the existence of high-tension power lines. Forty-five (45) prospects, many of whom were builders/developers, viewed due diligence materials and toured the property. By utilizing the FRE auction platform, multiple bidders placed bids on this asset, complex negotiations ensued, and eventually the property was sold to the highest bidder.
Bank Owned Subdivision in Auburn
FRE auctioned the partially-completed 29-lot Auburn Bluffs residential subdivision in Auburn, California. The auction campaign generated 47 qualified prospects, many of whom were local builders/developers familiar with the development challenges of the property. By utilizing the FRE auction platform, multiple bidders placed bids on this challenging asset making the campaign a success.
+/-75 Acre Development Site near Dayton, Ohio
This auction was for a ± 75-acre residential development parcel in Huber Heights, Ohio. Following a local and national auction marketing campaign and an exciting 9-day Last Call®, the seller accepted a final bid that was $150,000 more than the high bid posted at the initial bid deadline. That additional 148% in revenue would have been left on the table if any other auction format had been used.
Lender-Owned Properties
Seven (7) bank-owned properties (residential, commercial/industrial and retail) located in several states were available for sale in this exciting auction. There were nearly 10,000 page views, which yielded 180 registered prospects. At the end of the 45-day online auction campaign, some high bids were accepted and escrows were subsequently closed in less than 30 days.
Manufacturing Facility on 21.5 Acres
In this auction, a ± 103,774 square foot former manufacturing facility on ± 21.50 acres of land in Roswell, New Mexico, was offered and successfully sold to a local buyer due to the combined efforts of FRE’s highly trained, professional staff, targeted marketing, and sophisticated Internet auction technology.
Florida Industrial Building
This particular portfolio including two properties located in Florida: one a light industrial warehouse building in DeLand and the other a partially leased retail center in Fernandina Beach. The third property, a two-story office building, was located just outside Farmington Hills in Michigan. During the extensive advertising campaign, the property pages for these properties on FRE.com received nearly 2,900 hits and 84 registered prospects. The high number of interested buyers was attributed to the appeal of the low minimum bids. At the initial bid deadline, each property received bids and ultimately closed to meet the Seller's time frames.
Arizona Bank Sale
This recent auction consisted of 3 bank- owned properties located in Phoenix and Dewey, Arizona. The small portfolio consisted of a small development parcel as well as two commercial buildings. After extensive marketing efforts, more than 2,100 individuals visited our website, which resulting in successful sales for the bank. Escrows were closed in less than 30 days.
Bank-Owned Kentucky Land, Lots and Homes
In this auction, 17 commercial and residential properties were offered for sale, many of which were successfully sold due to the combined efforts of our highly trained staff and proven Internet auction technology. A targeted 40-day auction marketing campaign generated 243 prospects and at the end of the campaign, qualified bidders vied for the rights to purchase select properties during an exciting 9-day Last Call®, FRE's patented feature that automatically extended the bid deadline as bidders continued to compete for the properties.
Bank-Owned Properties - Florida Land and Illinois Industrial Building
This bank ordered sale was for two different assets, one located in Bloomington, IL and the other in Cape Coral, FL. The bank was motivated to sell these assets and the marketing efforts reflected that message which brought in over 2,400 visits to the auction webpage. With the efforts of closing department, the sale was successfully closed in order to meet the bank's requirements.
Fully Leased NNN Commercial Building
This auction was for a fully leased commercial building in Rio Rancho, NM. The low minimum bid and aggressive time frame drew many potential buyers to the auction website. Ultimately over 2,000 individuals visited the auction website in order to review property specific documents and due diligence materials.
MO and KS Bank Auction
A major Kansas bank selected FRE to auction market its REO inventory of improved commercial property, residential and commercial development land, and finished residential homesites/lots located in Kansas and Missouri. Aggressively working the database of 250 registered prospects compiled over the 45-day campaign, the FRE auction team received multiple bids, which resulted in escrows that closed in less than 30 days.
Bank-Owned Commercial Land in Kalamazoo, MI
This bank ordered sale was a prime example of how an auction can create urgency for a buyer in a challenging market. The property is one that the bank was having a difficult time selling as there was a substantial amount of similar product in the marketplace. By choosing the auction, the bank was able to freeze the market and draw all attention on this asset ultimately bringing a successful close to the bank before the years end.
Commercial Property in Georgia and Nevada
This online auction was for select lender- owned inventory located in the states of Georgia and Nevada. The auction marketing campaign achieved great success in one of the country's toughest commercial markets (retail/office condominiums and stand-alone retail properties), proving that FRE's auction platform is truly universal. The auction attracted 250 potential buyers from across the USA looking to purchase property as owner/users or for investment purposes.
Louisiana Bank Portfolio
This bank owned portfolio of 15 mixed property types attracted national attention bringing over 4,300 visitors to the auction website and well over 110 individuals registered to bid. The portfolio consisted of everything from raw land, to finished homes, and even a fast food restaurant. With multiple simultaneous closings, FRE was able to produce strong sales for the bank in a difficult, if not stagnant market.
Bank Owned Mixed Use Building in Downtown Vallejo
This bank owned property was an asset that was held by the bank for a very long time. After exhausting all marketing efforts to sell the property traditionally, the lender turned to FRE to sell the asset. During the auction campaign, the property saw over 1,200 unique visits to the auction page with over 30 individuals registering to bid. At the conclusion of the auction, the successful bidder was identified and the transaction was closed to meet the bank's timeline.
Bank Owned Residential Subdivision Sites
This bank ordered auction was for two residential development sites located in Tumwater, WA. The auction brought in interest from across the country through a successful marketing campaign resulting in over 1,300 visits to the auction website.
+/-55,000 SF Industrial Building on +/-5.9 Acres
This auction was for a +/-55,000 SF Industrial building located in Merrill, WI. The property was one that has been on the market for almost a decade. The marketing efforts consisted of everything from newspaper print ads, direct mail, emails, internet banners, and a multitude of phone calls which brought continual exposure to this troubled asset. The auction marketing program brought almost 1,000 unique visits to this property with 19 registered to bid.
Lost Hills RV Park
This auction was for a former 80 pad RV park located in Lost Hills, CA. This once operating park, was vacant and in need of a new operator. After a 40 day marketing campaign, and over 1,600 visits to the auction website, the property successfully transferred owners.
Laughlin Ranch 1- Bullhead City, AZ
This extremely successful auction employed a novel and creative advertising campaign that attracted buyers from the US, Canada and all over the world to these single-family homes in an area where there was an abundance of homes being offered by other builders. The sale of these properties, which were located in an area near the Colorado River known for its golf, hiking/biking trails, dining, and Laughlin nightlife, proved that Freedom Realty Exchange online auctions are an excellent resource for buyers around the world to purchase real estate.
Mercer Point - Savannah, GA
Success in the South! All condos were sold with more than 250 registered prospects and 14 days of competitive online bidding. The auction included both vacant and occupied units, attracting investors as well as owner-users. Located just minutes from the heart of Savannah's Historic District, and offering amenities including a 6,500 square foot clubhouse, lighted tennis courts, a fitness center and a resort-style swimming pool with cabana, the community was perfect for homebuyers looking for a vacation property on the Georgia coast.
Casalingo Estates and New Moreno Valley Homes - Redlands and Moreno Valley, CA
This auction-marketing campaign successfully produced more than 13,000 visitors with nearly 400 registrants and approximately 100 active bidders competing for the properties. Gardner Construction & Development was thrilled to sell its entire standing inventory. According to the California Association of Realtors at the time of the auction, sellers required an average of seven months to sell an entire inventory of single-family detached homes. However, utilizing LFC's services, the developer sold its entire unsold inventory quickly - a total of 25 homes in two separate developments in less than three months.
Luxury Condos in Palm Desert, CA
The successful builder closeout auction of Brava, a unique, gated resort community situated in the heart of the Coachella Valley, in beautiful Palm Desert attracted buyers from all over the US looking to own a piece of sunny California. The 17 luxury condominiums featured country club amenities without the exorbitant association fees.
Ocean View Estates - Dana Point, CA
This auction was for two brand new luxury oceanfront estates in The Strand at Headlands, southern California's last and most exclusive beachfront community, located in the picturesque beach town of Dana Point. The multi-million dollar homes featured a host of world-class amenities to match the sublime ocean views, including cascading waterfalls, gourmet kitchens and expansive master suites.
Sonoran Mountain Ranch New Home - Peoria, AZ
This property was taken in to Last Call for multiple days after multiple bidders submitted Sealed Bids. More 120 individuals registered and conducted due diligence on this property.
Industrial Buildings and Land - MI, SC and Germany
This online auction was for several industrial sites in Michigan and Germany as well as for 26 acres of land in Greenwood, South Carolina. The auction featured a global marketing campaign that attracted thousands of interested buyers and resulted in the sale of all of the properties.
Bankruptcy Auction of Adelphia Communications - Residential, Commercial and Land
This successful auction featured residential and commercial land parcels consisting of 1/3 acre to more than 40 acres. Residential parcels offered varied topography, terrain and amenities that included: pasture lands, valleys, streams, meadows, brushlands, woodlands, mountain tops, ocean views, hunting, fishing, hiking, snowmobiling and cross country skiing.
The Former Adelphia Headquarters Building - Coudersport, PA
In what was then the 11th largest bankruptcy in the US, the sale of the former headquarters of Adelphia was entrusted to LFC by the US Bankruptcy Court. More than 15,000 online visitors from as far as South Africa and Japan were drawn to the auction due to the over-the-top opulence of the building valued at approximately $20,000,000, and the $1,000,000 minimum bid. The broad advertising and marketing campaign was strongly supported by the public relations initiative and general press interest. In a story fit for a dramatic TV series, the auction had two rounds of bidding and two defaulted buyers; but the third time was a charm and the building was successfully sold.
Former Coca-Cola Distribution Centers in MS, WA
Former Coca-Cola Enterprises Bottling and Distribution Centers in Jackson, Mississippi, and Tacoma, Washington.
BANK-OWNED - 15.79 Acres - 66 Tentative Map Lots - Selma, CA
This auction was for a +/-15-acre parcel of vacant bank-owned land in Selma, CA. Extensive marketing brought more than 600 individuals to the auction web page and more than 30 became registered bidders.
Automotive/Retail Development Site - Columbus, OH
LFC conducted an online auction for a large automobile facility that was comprised of three buildings: a +/-19,622 SF showroom, a +/-1,449 SF used car structure, and a +/-14,400 SF body shop. LFC successfully closed the sale after an extensive auction marketing campaign and 22 days of highly competitive, day-to-day Last Call bidding.
Estates in Strada del Vino, Temecula, CA
This auction was for a +/-24.5-acre, 5-lot estate vineyard residential land development. The site was fully entitled for 5-acre residential estate vineyard lots and zoning allows for 20-acre micro-wineries or hotel developments as well. This auction was able to bring more than 1,700 individual viewers to the auction web page and more than 30 registered prospects.
+/-53 Acres of Bank-Owned Land in Orland, CA
LFC conducted this bank-owned online auction campaign for a nondescript +/-53-acre parcel of residential development land in Orland, California. The auction was highly successful, generating 22 days of Last Call bidding that yielded an additional $340,497, or 155%, in return revenue beyond the initial bid deadline.
Bank Portfolio of Lots and Commercial Properties
Bank owned REO portfolio disposition consisting of two (2) properties. First, a commercial property originally built as a specialty car wash, the +/-2,244SF building features three individual car wash bays and move-in ready space for equipment. The second building is approximately 1,940SF and has the potential of being subdivided for multiple tenants and a variety of retail uses. Second, a bulk sale of ten (10) bank-owned residential lots in the Ironwood Estates community in Palmdale, CA. The lots are located on the 18th hole of the Antelope Valley Country Club and five of the lots offer backyard views of the golf course. Originally intended as a gated community (still a possibility), these lots are semi-finished with all utilities brought to the site, including existing water meters.
5-Story Office Building in Painesville, Ohio
This property, like many other similar properties in the immediate area, had been on the market for years when LFC was selected to auction market it. The client gave us two primary goals: market and close the sale in a 60-day timeframe and maximize the property’s value. After extensive worldwide exposure, multiple bidders were identified and bids were placed. The seller elected to open up Last Call bidding due to the similar nature of the bids. Last Call continued for 7 days of day-to-day bidding and then transitioned into 15 hours of hour-to-hour bidding, allowing for a maximum return to the seller. Last Call generated an additional 56% in revenue that would have been left in the market if any other auction format had been used.
HMB Auktionen
This auction was for a large portfolio of properties located throughout Eastern Germany. These properties consisted of apartments, holiday resorts, leased office buildings, as well as large industrial complexes. Through a worldwide advertising campaign, over 20,000 visitors came to this event to learn more about the portfolio. At the conclusion of the auction over 115 individuals registered to bid. This auction went into almost 3 weeks of day to day last call bidding allowing the seller to capitalize on the true market value for these challenging assets.
Corporate Suite in the Burj Khalifa, Dubai
Developed by Emaar Properties, one of the world’s largest and most respected property developers, the Burj Khalifa Tower is located in the heart of vibrant downtown Dubai, United Arab Emirates. Standing more than 828 meters (2,716 ft.) with 160 stories, it is truly an architectural marvel and easily the world’s tallest building. The prestigious address is home to the elegant Armani Hotel, 144 Armani signature residences, more than 900 studio residences and 37 office floors. The surrounding area of downtown Dubai is home to unparalleled shopping and entertainment, including Souk Al Bahar, Gold Souk, Dubai Fountain, art galleries and the world-famous Dubai Mall, complete with indoor ski hill, 10-story aquarium, theme park and Cineplex.
LFC auction marketed the entire 117th floor in this iconic building, which included 1.047 m2 (11,269 sq. ft.) of corporate office space with stunning 360° panoramic views. LFC’s international marketing and public relations campaign generated over 17,000 views, hundreds of prospect registrations and spirited bidding by multiple bidders located throughout the world, LFC’s Burj Khalifa auction marketing campaign was truly a one-of-a-kind event.
Tulare Honda Dealership
This bank-owned property had previously been a car dealership prior to this successful auction. The property was marketed across the country and gained a tremendous response. After almost two weeks of competitive bidding, a winner was declared and successfully closed the property.
Bank-Owned Senior Living Apartments
This bank ordered auction brought the velocity to an otherwise stagnant market for this senior apartment community. After an aggressive 45 day marketing campaign, the property held the spot as the most viewed property for sale in the state of Wisconsin. When the bid deadline came, multiple bidders stepped up to place their bid for this asset. Ultimately, a winning bidder was declared and the property successfully closed 30 days later achieving the bank's closing requirements.
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