ADVANTAGES OF SELLING NEW HOMES AT AUCTION

LESS TIME ON MARKET

  • Date certain to sell - all inventory sells on same day
  • Multiple communities can be marketed together
  • Concentrated 30-45 day marketing campaign
  • Lure of a deal focuses attention on your community

MAXIMIZE THE BOTTOM LINE

  • Highly competitive bidding process maximizes sale price
  • Universal Last Call – keeps all properties in play until the last bid is placed
  • Less time on market
  • Best the competition, be first to auction

+35 YEARS OF EXPERIENCE AUCTION-MARKETING NEW HOMES



The Future of Real Estate has been in the real estate auction business for over 35 years with our Accelerated Marketing Program (AMP®).

AMP maximizes the value of each individual home and closes the sale in the shortest possible time frame. Utilizing cutting-edge targeted marketing, the auction process and our unique Universal Last Call ® has ensured success for home builders in the USA and abroad. We have auction-marketed tens of thousands of new homes for regional, national and international developers including KB homes, K. Hovnanian, Lennar Corporation, William Lyon Homes, Toll Brothers, Emaar Properties and many others.



Small Sample of New Home Builders That We've Worked With:

Brookfield
Family Development
HMB
Hovnanian
Nationwide
Pardee
Trump
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Start To Finish In Less Than 90 Days

START TO FINISH
IN LESS THAN 90 DAYS

Start To Finish In Less Than 90 Days

ACCELERATED MARKETING PROGRAM (AMP) ADVANTAGES

Advertising

Highly targeted advertising engages buyers next door and across the world

Transparency

Informed buyers understand and believe in the process

Onsite Representative

Trained auction staff on site to educate buyers

Information

Event Dashboard keeps you informed of advertising metrics and prospects

Reserve Price

If the highest bid for each home does not meet your reserve price, you are under no obligation to accept it

Maximization Of Price

Highly competitive Last Call bidding process maximizes each home's final price

DATA-DRIVEN MARKETING | REAL-TIME ANALYTICS

Each property is unique and deserves a custom-tailored marketing campaign. Advertising is designed to reach the broadest audience possible and drive interested parties to the property profile page, where the buying process begins.

Experience counts and we have 35 years of out-of-the-box marketing solutions for selling real estate. We harness the power of the Internet to spotlight your property using an array of digital media and marketing as well as more traditional formats such as print and direct mail.

FRE utilizes a proprietary tracking system, the Media/Prospect Tracking System® (MPTS), which assigns a unique media code to every piece of ad material, providing valuable response metrics.

MPTS tracks the path of a potential buyer through 7 milestones beginning with their initial "click" and ending with "winning bidder". The ability to correlate in real time the ROI of a specific advertisement allows the advertising campaign to be managed based upon actual metrics rather than speculation or guesswork.

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TESTIMONIALS


LEADING THE INDUSTRY IN INNOVATION AND EXPERIENCE

Desert Oasis - Laughlin Ranch 3 - Bullhead City, Arizona

Central Valley Auction - Citrus at Mossdale Landing - Lathrop, California

Amelia RiverWalk - Fernandina Beach, Florida

Hooray for Hollywood - Holly Townhomes - Los Angeles CA

Post-Auction Sale-Talking Rock Estates- Prescott, Arizona

Hooray for Hollywood Post Auction- Holly Townhomes-Los Angeles, California

A Piece of Paradise Auction - Castle Pines Village - Castle Rock, Colorado

Newport Harbor Condos - Newport Beach, California

Loft and CPD Development Site - Akron, Ohio

This auction is for a bank owned condominium in Akron, OH and for a 43 acre Commercial Planned Development and Multifamily land parcel.

Kentucky Land, Lots and Homes

Laughlin Ranch 1- Bullhead City, Arizona

This successful online auction of new homes in the master-planned community of Laughlin Ranch proved that online auctions are the most successful tool to sell v...

Desert Oasis 4 - Bullhead City, Arizona

Mercer Point - Savannah, Georgia

Success in the South! All condos are sold with over 250 registered prospects and 14 days of competitive online bidding, the developer is thrilled with the resul...

Luxury Condos in Palm Desert, California

Casalingo Estates and New Moreno Valley Homes - Redlands and Moreno Valley, California

This auction-marketing campaign successfully produced more than 13,000 unique visitors with nearly 400 registrants and approximately 100 active bidders competin...

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